Horst M. Rechelbacher

Horst M. Rechelbacher- AVEDA Founder

Aveda logo
SHOP AVEDA

Pure Privilege

Cultivate reward points with each purchase. Earn points for special gifts, spa treatments and more with Aveda’s Pure Privilege℠ program. Pay a one-time fee of $10 to join and receive:


  • Double points on enrollment fee and first purchase
  • Points on all Aveda products purchased*
  • Receive a birthday gift valued at $20
  • Participate in double reward points offers
  • Exclusive offers and special access
Get Pure Privilege
AVEDA

We provide a wide array of AVEDA products to achieve your goals with hair, color, skin, and make-up.

Wind Power-Pioneers

At AVEDA, We Strive To Set An Example For Environmental Leadership & Responsibility.